The Anambra State Signage and Advertisement Agency (ANSAA) has introduced a N50 million requirement for all governorship candidates.
Each of the 16 candidates vying for the state’s highest office will now be mandated to pay the campaign fee to secure a comprehensive campaign permit.
This substantial fee is necessary for candidates to engage in any form of visual promotion, including the display of campaign materials and the organization of political rallies across the state.
According to ANSAA, this newly instituted fee is part of a broader strategy aimed at ensuring orderliness throughout the campaign period, preventing the indiscriminate misuse of public spaces, and safeguarding vital state infrastructure from potential damage.
The agency emphasized that the N50 million payment will cover the legitimate use of a wide array of campaign materials across all 21 local government areas within Anambra State. This comprehensive permit is intended to streamline the outdoor advertising landscape during the intense electioneering period.
In an effort to maintain professional standards and ensure compliance, ANSAA has also mandated that only advertising structures managed by professionals officially licensed by ARCON will be permitted for use.
The agency has issued a stern warning regarding potential consequences for non-compliance with these new regulations. ANSAA underscored its foundational mandate, reminding the public of its establishment in 2010 with the core responsibility of regulating all advertising and signage activities within Anambra State.
